How do we share our beer with the world without compromising quality, flavor, or our planet? Help us innovate exciting ways to close the loop on packaging.
The future will depend on a circular economy in order to create long-term, sustainable value for everyone. We are constantly on the lookout for new ways to increase the amount of recycled content in our packaging and eliminate weight and other components. We believe there is potential for creating completely, or near-completely, circular packaging across our entire supply chain.
Post-consumer recycling (one-way cans, kegs and returnables) including more efficient and convenient logistics system, collection points and separation of materials on-site etc. with the aim of recycling more waste than we produce
New one-way packaging materials to eliminate/reduce plastic, increasing recycled content and/or new ways to incorporate our supply chain waste into our packaging materials Alternatives to increase recycling and reuse PET
Coating for paperboard bottles that allows recycling and meets shelf-life quality standards
Eco-friendly, recyclable or biodegradable branding and marketing materials such as cups for events, furniture for bars & restaurants, racks, shelves, posters, printed material, textiles and clothing and any other material used to communicate Logistics system to transport and use all trade marketing and branding materials in order to take advantage of reverse logistics, ensure trucks move product efficiently, reuse marketing materials in different points of sale, increase marketing materials traceability to know where and what are we using or storing and reduce, eliminate, reuse and/or recycle materials that are used to pack marketing materials
Shrink-wrap alternatives or reusable secondary packaging/shrink
Glass recycling infrastructure e.g. get container spec cullet glass out of the single stream recycling more cost effectively and cheaply, new scalable technologies in glass cleaning and sorting, solutions for recycled mixed glass (amber and green) Replacement for virgin plastic crown linerPlastic free or recycling solution for labels
Can of the future where lid and body are all made from the same alloy for 1-1 recycling and increased recycled content in can sheet A multi-pack made of recycled paperVisibility and traceability of input materials for packaging
Recycling and reuse schemes in distribution centers and wholesalers